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Corporate Social Responsibility

Baobab Travel is committed to supporting community empowerment projects either through our suppliers or directly. To us, supporting communities through tourism lies at the very heart of our business operations and underpins the principles and philosophy of the company. We select our business partners specifically with community social investment in mind and engage fully with our clients.

Baobab Travel is committed to:

  • Only introducing tourists to areas where the local communities welcome them. Before adding new destinations to our programme, BAOBAB will always ensure that the local people are happy with this and fully aware of the possible impacts of tourism.
  • Always treating people with respect, observing their cultural traditions and avoiding patronising attitudes. Encouraging our customers to do likewise, by providing them with information about cultural and religious traditions & values and encouraging them to learn some basics in the local language.
  • Using local guides, who can help guests to understand local customs and traditions. Encourage interaction with local people and ensure at least a minimum level of local involvement in our holidays.
  • Where possible, BAOBAB supports traditional lifestyles by providing a regular income from jobs that compliment a traditional way of life, enabling indigenous peoples to maintain their chosen existence. For example, BAOBAB employs Bedouins and their camels as guides on safaris into the Sinai desert (Egypt)
  • Supporting community development projects (e.g. schools) either through our suppliers, or directly. BAOBAB Travel is currently involved in the Dalukhanyo Pre-School project in Langa, South Africa. With the growth of BAOBAB, we aim to initiate and develop new community projects, in areas where these could be beneficial to the local people.
  • Continually monitoring the social and political issues in our destinations, at both a local and national level, and communicating all relevant information to customers prior to departure (where possible).
  • Where group trip are involved, keeping all group sizes small (max 12 people) to prevent our holidays becoming too intrusive on local communities. This has the added benefit that all customers are able to benefit from the knowledge of our local tour guides
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